1. Introduction

Welcome to IndianShoppingMarket ("Company," "we," "our," "us"). We are committed to protecting your privacy and ensuring you have a safe experience on our platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, mobile application, or use our services.

Please read this Privacy Policy carefully. By accessing or using our platform, you acknowledge that you have read, understood, and agree to be bound by all terms of this Privacy Policy.

Important: If you do not agree with our policies and practices, please do not use our platform. This policy is compliant with the Information Technology Act, 2000, and the Digital Personal Data Protection Act, 2023 of India.
Personal Data

Information that identifies you

Data Protection

Your data is secure with us

Your Rights

Control over your data

2. Information We Collect

2.1 Personal Information You Provide

We collect information you voluntarily provide when you:

  • Register an account: Name, email, phone number, date of birth
  • Become a seller: PAN, GST, business details, bank account information
  • Make a purchase: Shipping address, billing address, payment details
  • Contact us: Communications, support requests, feedback
  • Participate in promotions: Contest entries, survey responses

2.2 Information Collected Automatically

When you use our platform, we automatically collect:

Data Type Description Purpose
Device Information IP address, browser type, operating system, device identifiers Platform optimization, security
Usage Data Pages visited, time spent, clicks, search queries User experience improvement
Location Data Approximate location based on IP Regional content, delivery estimates
Cookies & Tracking Cookie IDs, pixel tags, web beacons Personalization, analytics

2.3 Information from Third Parties

We may receive information from:

  • Payment processors (transaction status, not payment details)
  • Social media platforms (if you connect your account)
  • Fraud prevention services
  • Marketing partners and analytics providers

🔒 Sensitive Information

We do NOT collect sensitive information such as:

  • Complete payment card numbers (handled by PCI-compliant processors)
  • Biometric data
  • Genetic or health information
  • Political or religious beliefs
  • Sexual orientation or criminal records

If such information is accidentally provided, we will delete it immediately.

3. How We Use Your Information

We use your information for the following purposes:

Purpose Legal Basis Data Used
Account creation and management Contract performance Name, email, phone
Order processing and fulfillment Contract performance Address, payment info, contact details
Customer support Legitimate interest Communication history, account details
Fraud prevention and security Legal obligation Device info, transaction patterns, IP
Marketing communications Consent Email, preferences, purchase history
Platform improvement Legitimate interest Usage data, feedback, analytics
Legal compliance Legal obligation As required by law

3.1 Marketing Communications

With your consent, we may send you:

  • Promotional offers and discounts
  • Newsletters and updates
  • Product recommendations
  • Event invitations

You can opt out anytime by:

  • Clicking "Unsubscribe" in emails
  • Updating preferences in your account
  • Contacting our support team

4. How We Share Information

We share your information only in the following circumstances:

4.1 With Sellers

When you purchase from a seller, we share:

  • Your name and shipping address
  • Phone number (for delivery coordination)
  • Order details

Sellers are contractually obligated to use this information only for order fulfillment.

4.2 With Service Providers

We engage trusted third parties to help us operate:

  • Payment processors: Razorpay, Paytm, PhonePe (PCI-DSS compliant)
  • Logistics partners: Delhivery, Blue Dart, India Post
  • Cloud services: AWS, Google Cloud
  • Analytics: Google Analytics, Mixpanel
  • Customer support: Zendesk, Freshdesk

4.3 For Legal Reasons

We may disclose information if required by:

  • Law enforcement or government agencies
  • Court orders or legal processes
  • To protect our rights, property, or safety
  • To enforce our Terms and Conditions

4.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred. We will notify you via email and prominent notice on our platform.

We NEVER sell your personal information to third parties for their marketing purposes. Your data is never traded or sold.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience.

5.1 Types of Cookies We Use

Cookie Type Purpose Duration
Essential Cookies Authentication, security, shopping cart Session / Persistent
Functional Cookies Language preferences, saved settings 1 year
Analytics Cookies Usage tracking, performance monitoring 2 years
Marketing Cookies Personalized ads, retargeting 90 days
Third-Party Cookies Social media, payment gateways Varies

5.2 Managing Cookies

You can control cookies through:

  • Browser settings (block or delete cookies)
  • Our cookie consent banner
  • Third-party opt-out tools (e.g., YourOnlineChoices)

Disabling cookies may affect platform functionality.

5.3 Tracking Technologies

We also use:

  • Web beacons: In emails to track delivery and opens
  • Pixel tags: For advertising conversion tracking
  • Local storage: To remember your preferences

6. Data Security

We implement industry-standard security measures to protect your information:

Encryption

256-bit SSL/TLS encryption

Firewalls

Advanced threat protection

Access Control

Strict authentication measures

Security Measures Include:

  • Regular security audits and penetration testing
  • PCI DSS compliance for payment processing
  • Data encryption in transit and at rest
  • Employee training on data protection
  • 24/7 monitoring for suspicious activity
  • Two-factor authentication for seller accounts

⚠️ Your Responsibility

While we take extensive security measures, you also play a role:

  • Use strong, unique passwords
  • Never share your login credentials
  • Log out from shared devices
  • Enable two-factor authentication
  • Report suspicious activity immediately

7. Your Privacy Rights

Under Indian data protection law and international standards, you have the following rights:

Right Description How to Exercise
Right to Access Request a copy of your personal data Account settings or email
Right to Rectification Correct inaccurate or incomplete data Edit profile or contact support
Right to Erasure Request deletion of your data Account deletion request
Right to Restrict Processing Limit how we use your data Contact privacy team
Right to Data Portability Receive data in structured format Email request
Right to Object Opt out of marketing or processing Unsubscribe or contact us
Right to Withdraw Consent Remove previously given consent Update preferences

7.1 How to Exercise Your Rights

  • Account Settings: Update information directly
  • Email: privacy@indianshoppingmarket.com
  • Contact Form: Available in Help Center
  • Postal Mail: Address in Contact section

We will respond within 30 days as required by law. Verification of identity may be required.

7.2 Account Deletion

To delete your account:

  1. Go to Account Settings → Account Information
  2. Click "Delete Account" at the bottom
  3. Confirm deletion via email
  4. Your data will be anonymized within 30 days

Note: Some data may be retained for legal obligations (e.g., transaction records for 8 years).

8. Children's Privacy

Our platform is not intended for children under 18 years of age. We do not knowingly collect personal information from minors.

8.1 Minor Users (Age 13-18)

  • May use the platform only with parental/guardian consent
  • Parent/guardian must supervise account usage
  • Parent/guardian can request data access or deletion

8.2 Children Under 13

We do not knowingly collect data from children under 13. If you believe a child has provided us with personal information, please contact us immediately at privacy@indianshoppingmarket.com. We will delete such information promptly.

9. Third-Party Links and Services

Our platform may contain links to third-party websites, products, or services (e.g., payment gateways, social media). We are not responsible for their privacy practices.

9.1 External Links

  • We encourage you to review the privacy policies of any third-party sites you visit
  • Linked sites are not under our control
  • We do not endorse or guarantee their content or practices

9.2 Social Media Features

Our platform may include social media widgets (e.g., Facebook Like button). These features may collect your IP address and track your interactions. Your interactions are governed by the privacy policies of those social media companies.

10. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.

Data Type Retention Period Reason
Account information Until account deletion + 30 days Account management
Transaction records 8 years (as required by Income Tax Act) Legal compliance
Customer support communications 3 years Service improvement
Marketing data Until consent withdrawn Marketing purposes
Log files and analytics 26 months Platform optimization

After the retention period, your data will be anonymized or securely deleted.

11. International Data Transfers

Your information may be transferred to and processed in countries other than India where our servers or service providers operate.

11.1 Transfer Mechanisms

  • Standard Contractual Clauses approved by the European Commission
  • Adequacy decisions for certain countries
  • Binding Corporate Rules for our group companies

11.2 Countries We Transfer Data To

  • United States (cloud services, analytics)
  • Singapore (data backup)
  • Germany (certain processing operations)

We ensure appropriate safeguards are in place for all international transfers.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational reasons.

12.1 Notification of Changes

  • We will post the revised policy with an updated "Last Updated" date
  • Material changes will be notified via email or prominent notice on our platform
  • We encourage you to review this policy periodically

12.2 Your Continued Use

Your continued use of our platform after changes constitutes acceptance of the revised Privacy Policy. If you do not agree with changes, you may close your account.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our Data Protection Officer (DPO):

📧 Data Protection Officer

Email: dpo@indianshoppingmarket.com

Privacy Team: privacy@indianshoppingmarket.com

Phone: +91 22 6789 4321 (Mon-Fri, 10 AM - 6 PM IST)

Address: Data Protection Officer, IndianShoppingMarket, 5th Floor, Trade Center, Bandra Kurla Complex, Mumbai - 400051, Maharashtra, India

Email Privacy Team Contact Us

Grievance Officer

As required under the Information Technology Act, 2000, we have appointed a Grievance Officer:

  • Name: Mr. Rajesh Kumar
  • Email: grievance@indianshoppingmarket.com
  • Response Time: Within 24 hours acknowledgment, 30 days resolution
Complaint Filing: If you believe your privacy rights have been violated, you may file a complaint with the Data Protection Board of India or the appropriate regulatory authority.